Associate Director and Brand Lead, HAEGARDA and BERINERT

Company: CSL
Location: King of Prussia
Posted on: March 5, 2026

Job Description:

The Opportunity: The Associate Director, in collaboration with Sales, Corporate Accounts, Business Operations and Medical Affair insures that functional area strategies are aligned with the overall HAEGARDA and BERINERT brand strategies. You will be accountable for overall sales, market share and management of HAEGARDA and BERINERT. You will be responsible for definition and implementation of HAEGARDA and BERINERT marketing strategies. You will develop new business opportunities for HAEGARDA and BERINERT and ensures timely and effective implementation. You will liaises with Medical Therapeutic Area Leaders and other key senior cross-functional stakeholders to ensure that customer needs are efficiently translated into effective initiatives. The Associate Director is responsible for the overall performance standards and objectives for employees in their assigned group. The Associate Director must be able to work independently with minimum guidance from the Executive Director while being able to influence senior management. The Role: Develops and presents to U.S. Commercial Operations Leadership the HAEGARDA and BERINERT 1-year strategic and detailed tactical plans based on effective market definition and segmentation. Accountable for the successful implementation and measurement of these plans Recommends and drives the alignment of resources and initiatives to achieve current and long-term HAEGARDA and BERINERT objectives Accountable for production plan forecasting, including gaining stakeholder input on projections Works closely with the Executive Director of Marketing to identify new product opportunities, accelerate the process of bringing new product enhancements and line extension concepts to the U.S. market. Considers input from external partners and customers, aligns them with global commercial development business plans Responsible for the effective management and operation marketing activities within the approved budget Accountable for proactive management of marketing activities to ensure compliance with internal Company and external requirements Develops and manages effective agency relationships in support of key initiatives. Manages vendors used for brand programs and projects and ensures alignment with HAEGARDA and BERINERT business teams Build effective and productive working relationships with key External Customers, including HCP thought leaders and professional societies that are stakeholders in the treatment area Leads the Brand Team of three individuals to ensure alignment to brand objectives and deliverable timelines. Identify high caliber individual(s) for roles and provide professional development support Skills & Exprience: 8 years relevant health care marketing and commercial planning experience. Three years of management preferred. Must have demonstrated experience in leading Brands and contributing to the commercial success of them. The position requires excellent organizational skills, collaboration, teamwork, and the ability to manage multiple projects with tight deadlines in a fast paced environment About CSL Behring CSL Behring is a global biotherapeutics leader driven by our promise to save lives. Focused on serving patients’ needs by using the latest technologies, we discover, develop and deliver innovative therapies for people living with conditions in the immunology, hematology, cardiovascular and metabolic, respiratory, and transplant therapeutic areas. We use three strategic scientific platforms of plasma fractionation, recombinant protein technology, and cell and gene therapy to support continued innovation and continually refine ways in which products can address unmet medical needs and help patients lead full lives. CSL Behring operates one of the world’s largest plasma collection networks, CSL Plasma. Our parent company, CSL, headquartered in Melbourne, Australia, employs 32,000 people, and delivers its lifesaving therapies to people in more than 100 countries. To learn more about CSL, CSL Behring, CSL Seqirus and CSL Vifor visit https://www.csl.com/ and CSL Plasma at https://www.cslplasma.com/ . Our Benefits For more information on CSL benefits visit How CSL Supports Your Well-being | CSL . You Belong at CSL At CSL, Inclusion and Belonging is at the core of our mission and who we are. It fuels our innovation day in and day out. By celebrating our differences and creating a culture of curiosity and empathy, we are able to better understand and connect with our patients and donors, foster strong relationships with our stakeholders, and sustain a diverse workforce that will move our company and industry into the future. To learn more about inclusion and belonging visit https://www.csl.com/careers/inclusion-and-belonging Equal Opportunity Employer CSL is an Equal Opportunity Employer. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, please visit https://www.csl.com/accessibility-statement .

Keywords: CSL, Philadelphia , Associate Director and Brand Lead, HAEGARDA and BERINERT, PR / Public Relations , King of Prussia, Pennsylvania