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Social Media Manager

Company: LAGOS, Inc.
Location: Philadelphia
Posted on: December 3, 2017

Job Description:

Job DescriptionLAGOS Social Media Manager About Us: We are LAGOS, an established luxury jewelry brand looking for a Social Media Manager to join a dynamic, passionate and creative team.Here at LAGOS, you will find a dynamic, passionate, creative and collaborative culture. We have built a solid reputation over 40+ years in this industry, with a loyal customer base and strong business partnerships.

We look forward to connecting with an individual that will thrive in a truly creative and entrepreneurial environment, with the opportunity to contribute and make a lasting impact on an iconic brand. Position Summary: The LAGOS Social Media Manager must be a high-energy team player who can think strategically and use their knowledge of social media to grow base of followers, engage & retain them, and help convert them into leads, customers, and active fans and promoters of the brand. This individual should have command of best practices and trends in social media, enjoy being creative, and understand how to both build and convert a digital audience. Overall, positively affect LAGOS’ earned media. Responsibilities:

  • Build and manage the brand’s social media profiles and presence, with sharp focus & expertise on the priorities of Facebook, Instagram & Pinterest. Further development of LinkedIn, Google+, Twitter, YouTube and potentially additional channels.
  • Create & manage social media/blog calendar in collaboration with cross functional teams.
  • Execute, strategize and manage brand initiatives with the goals of customer acquisition and brand engagement
    • Create shareable content appropriate for specific networks to both increase brand awareness & export content & links.
      • Assist VP Digital on all social advertising & acquisition drivers.
        • Develop creative briefs & collaborate with cross functional teams for content & creative development.
          • Copywriting, curation & content development for the LAGOS blog.
          • Listen and engage in relevant social discussion about competitive set & the retail landscape as a whole. In addition, engagement with existing customers and leads from new audiences.
          • Partner with PR Manager on all strategic partnerships with bloggers and build strong relationships with key influencers.
          • Collaborate and partner across teams to align messaging and achieve an overall seamless multi-channel customer experience on social media.
          • Partner with retail and wholesale teams to optimize and leverage any opportunities in social media.
          • Explore new ways to engage with our fans & followers. And brainstorm new social networks to reach our target buyers.
          • Grow relevant and on-brand UGC and leverage its use on
          • Ongoing, in-depth reporting of the competitive landscape in socialmedia. Essential Skills, Experience and Educational Requirements
            • BA/BS degree & 5-6 years equivalent work experience.
            • Active and well-rounded personal presence on social media, with a command of each network and their best practices.
            • Technical knowledge of social media analytics, tracking & reporting.
            • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
            • Excellent writer & content producer.
            • Keen eye & passion for the luxury marketplace, jewelry, accessories & fashion.
            • Learns quickly and is able to handle the pressure of meeting tight deadlines
            • Bonus experience and skills include Adobe Creative Suite, demand generation marketing, inbound marketing, and blogging.

              Keywords: LAGOS, Inc., Philadelphia, Social Media Manager, Executive, Philadelphia, Pennsylvania

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