PhiladelphiaRecruiter Since 2001
the smart solution for Philadelphia jobs

Director of Global Marketing Apply to This Job

Company: ExecuNet
Location: Collegeville
Posted on: February 25, 2021

Job Description:

Company: Pharmaceuticals, New York, NY or Collegeville, PA Remarks: The C. difficile Global Marketing Director will lead critical launch workstreams and deliverables that will ensure a timely and successful launch. In this role, the Director will align with the cross-functional team to develop and execute the key strategic priorities of the C. difficile launch plan, including market shaping, launch readiness and driving uptake of the vaccine in key markets post-launch.

This role reports to the C. difficile Launch Excellence and Asset Strategy Lead and requires strong coordination with 2 other Marketing Directors within the C. difficile team to ensure alignment with the overall launch strategy, goals and milestones. Additionally, this role will require collaboration with cross-functional partners and local countries to support global and local launch excellence to prepare for the first and only C. difficile vaccine on the market.

Key Functional Responsibilities

  • Lead assessment and validation/refinement of Long-Range Forecast (LRF) - review value drivers, pressure test and validate assumptions, integrate customer and market insights from demand research and other sources, conduct market assessments and prioritization, identify and quantify potential upsides and downsides. Partner with markets to develop market-level forecasts and budgets.
  • Create market development strategy, plan and tactics - build on previous work to solidify approach for a "Create" launch type brand (less established market/disease area with high unmet need).
  • Develop and execute medical education strategy - increase HCP education and awareness about the disease and unmet medical need. Components include KOL strategy, Ad Boards, HCP education, congresses and symposia, and development of med ed programs and resources that communicate the scientific, unbranded narrative.
  • Manage lifecycle planning - in partnership with Medical, RU, Strategy and Program Team, provide input on critical lifecycle planning activities and conduct commercial assessments
  • Manage the budget allocated to this role and ensure financial targets are met Additional Responsibilities
    • Collaborate with cross-functional leads to provide key commercial input/insights into medical, regulatory, manufacturing, pricing/access workstreams, value proposition development to ensure launch readiness and fast uptake post-launch
    • Support Launch Excellence and Asset Strategy Lead in development of presentations and reports to key internal stakeholders and senior leaders; partner with PR/Communications to manage external Investor Relations updates
    • Lead one or more GLocal cross-functional launch workstreams
    • Partner with BAI to define and monitor market shaping pre-launch and launch KPIs
    • Support markets as needed to ensure launch readiness
    • Partner with Launch Navigation Group (LNG) and Brand Launch Navigator to stay informed of the latest Biopharma tools and resources to ensure launch excellence
    • Role and responsibilities will evolve as asset progresses towards launch. --QUALIFICATIONS
      • 10+ years of pharma experience or 9+ years with an advanced degree
      • Significant global and/or U.S. marketing experience
      • Prior experience with US and/or global product launch; prior commercial development experience preferred
      • Demonstrated leadership across large groups of cross-functional teams and country teams
      • Excellent communication and presentation skills (oral and written)
      • Actively contribute to create and operate in an environment that continuously embraces and encourages the implementation of innovative ideas and fosters a culture of collaboration and teamwork
      • Pharma Industry and Vaccines Business Knowledge: Understands trends in health care and pharmaceuticals; customer and stakeholder landscape, competitive dynamics, regulatory and access environment, delivery systems, channels and sources of business in the US and/or developed markets.
      • Strategic Thinking and Anticipate Customer and Market Needs: Ability to think strategically in the context of external market and anticipation of customer needs and facilitate and promote broad thinking within and across the organization. Ability to distill complex situations/ opportunities into concise communications, comfort with ambiguity and with the ability to identify and define business questions and issues and develop strategic, analytical and financial frameworks to conduct analysis, creative out-of-the-box thinking with strong intellectual curiosity
      • Research & Analytics: Demonstrates understanding of analytic tool/methods, ability to generate strong customer insights and market intelligence. Effectively links insights to implications to inform strategy, planning and execution
      • Collaboration: Works effectively within teams and across organizations and enterprise; shares responsibilities and credit; takes appropriate risks; celebrates/rewards accomplishments; demonstrates and instills in others a sense of urgency and ownership
      • Influencing & Communications: Clearly articulates business direction and priorities, expectations, and action plans; effectively communicates, actively listens with the other's frame of reference in mind; shares information with team members and stakeholders; demonstrated matrix leadership. Strong presentation skills sufficient for Global BU Leadership and to external audiences.
      • Prioritization: Ability to prioritize asset priorities, value drivers, and resource allocation required to optimize growth.
      • Project Management: Lead the team to track key activities, achieve goals and meet timelines for a successful launch within budget and time constraints
      • Agility: builds broad accountability, trusts and empowers and adapts own style to fit needs of the situation and individual
      • Encourages experimentation: activity uses test, learn, adapt and iterate to improve outcomes. Insists upon sharing and cross-pollination of ideas
      • Openness and inclusiveness: Engages easily across all levels, actions demonstrate that he/she seeks out and values diverse perspectives, and withholds own judgement to create open environment
      • Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.
        More Jobs
        Like This Job No. 645797
        Director of Retention Marketing
        New York, NY
        Job No. 645669
        Sr Director Demand Generation
        New York, NY
        Job No. 645417
        Director of Global Marketing
        Remote
        Job Tools:Apply to This Job --Print this job
        Share thisEmail this job to meSend this job to a colleagueYour Colleague's Information
        * Email:
        * First Name:
        * Last Name:
        Your information
        * Email:
        * First Name:
        * Last Name:
        Comments you would like to include (optional):
        * Required fields
        Need Help? Your Member ServicesRepresentative is
        here for you at 1-203-750-1030

Keywords: ExecuNet, Philadelphia , Director of Global Marketing Apply to This Job, Executive , Collegeville, Pennsylvania

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Other Executive Jobs


Area Manager of Hospice
Description: We are looking for a healthcare leader to join a national Hospice Care Organization.--The Manager of Hospice Outreach will strategize, implement and deliver sales goals for the Harrisburg
Company: Pivotal Placement Services, Inc
Location: Harrisburg
Posted on: 03/1/2021

Jr. Account Manager - No Experience Required - Full Training
Description: The role of the Junior Account Manager is to help develop and execute the strategic sales and marketing plans for the key accounts of our firm. The key account sales and marketing plans will support and (more...)
Company: Embrace Management
Location: Harrisburg
Posted on: 03/1/2021

Director of Toll Services - Operations Manager IV
Description: WHO WE ARE Michael Baker International Michael Baker is a leading provider of architectural, engineering and consulting services , including design, planning, environmental, construction and program (more...)
Company: Michael Baker International
Location: Harrisburg
Posted on: 03/1/2021


Chief Operations Officer
Description: Chief Operations Officer - Harrisburg, PA Our Client is a well-established Bank with a prominent presence in the Northeastern US market. They have been extremely successful in serving the region through (more...)
Company: International Search Consultants
Location: Harrisburg
Posted on: 03/1/2021

Sr. Global Marketing Manager-Life Sciences exp. Preferred
Description: Job Title: Sr. Global Marketing Manager-Life Sciences exp. Preferred br Requisition ID: 143148BR br Location: US - Remote or EMEA Region br br What will you do br Are you passionate about (more...)
Company: Thermo Fisher Scientific
Location: Harrisburg
Posted on: 03/1/2021

General Manager
Description: EquipmentShare is Hiring a General Manager. br br EquipmentShare is searching for an experienced General Manager to launch and grow our rental location in Harrisburg, PA. br br About EquipmentShare (more...)
Company: EquipmentShare
Location: Harrisburg
Posted on: 03/1/2021

Kitchen Manager
Description: Kitchen Manager - Lancaster, PA - High Volume, Casual, Full-Service DiningPopular, fun concept 55- 60K strong benefits, PTO, etc. The Kitchen Manager is responsible for managing all functions of the (more...)
Company: Gecko Hospitality (Corporate)
Location: Lancaster
Posted on: 03/1/2021

Director Of Nursing (AL)
Description: We are looking for an RN with experience to lead our clinical and care team
Company: Providence Place Senior Living
Location: Lancaster
Posted on: 03/1/2021

General Manager
Description: JFC Global is looking for a General Manager to join a small client of ours around the Harrisburg, PA area. Apply today for immediate consideration This is an excellent opportunity
Company: JFC Global
Location: Harrisburg
Posted on: 03/1/2021

Project Manager/Sr. Consultant
Description: Description Are you a Project Manager/ Sr. Consultant We need experienced candidates like you You could work onsite as a Senior Project Manager in the Lancaster, Pennsylvania area by joining our local (more...)
Company: Robert Half
Location: Lancaster
Posted on: 03/1/2021

Log In or Create An Account

Get the latest Pennsylvania jobs by following @recnetPA on Twitter!

Philadelphia RSS job feeds