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Senior Manager, Oncology Insights & Analytics

Company: GlaxoSmithKline
Location: Collegeville
Posted on: October 19, 2020

Job Description:

The Senior Manager, Global Insights & Analytics is an integral member of a high-performing, cross-functional team accountable for the successful global launch and launch optimization of a solid/hematologic cancer treatment for its initial indication and additional future indications. This specific role will be working on Blenrep (belantamab mafodotin), GSK---s recently approved asset for relapsed/refractory multiple myeloma. KEY RESPONSIBILITIES Drive outstanding and agile execution of global market research and insights generation guiding highest priority brand initiatives, while maintaining strict adherence to GSK policies and guidelines Engage matrix team members and country-level colleagues to ensure alignment on study objectives and dissemination of insights and learning Shape and monitor Key Performance Indicators (KPIs) in collaboration with matrix team and country/global analytics teams, setting in place strong measurement tools for tracking launch performance and bridging lead indicators to business outcomes Support sales force effectiveness (SFE) and multi-channel marketing (MCM) to drive data-driven, customer---focused approach to optimize customer Segmentation & Targeting and commercial resource allocation Partner with forecasting function to ensure demand measurements, modeling and ROI are relevant, incorporate appropriate assumptions, are clearly explained, and are acted upon Lead integration and synthesis of market knowledge and customer understanding across primary research, secondary data and competitive intelligence Collaborate with Insights colleagues around the globe to leverage synergies and avoid redundancies Work seamlessly with our offshore Knowledge Center team, ensuring appropriate communication and focus on high value priorities Engage in effective vendor management with clear research objectives, project oversight, and constructive feedback Strive for continuous improvement in processes and team alignment; proactively offer suggestions for improvements in ways of working and connectivity Why You? Basic Qualifications: We are looking for professionals with these required skills to achieve our goals: Minimum 6 years of market research / customer insights / business intelligence experience in FDA regulated life science based industries (pharmaceuticals, medical device, animal health, etc.) Bachelor---s degree Substantial Oncology or recent launch experience Demonstrated understanding of appropriate tools/techniques for early- vs late-stage commercialization Preferred Qualifications: If you have the following characteristics, it would be a plus: Advanced degree in related field Global experience Knowledgeable of tools/applications for secondary databases Excellent oral and written communication skills Self-starter with a proactive, can-do attitude High resilience and agility Strategic and analytical mindset Creative in problem solving Demonstrable evidence of multi-cultural sensitivity

Keywords: GlaxoSmithKline, Philadelphia , Senior Manager, Oncology Insights & Analytics, Executive , Collegeville, Pennsylvania

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