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Channel Marketing Manager-Remote

Company: FireMon, LLC
Location: Philadelphia
Posted on: February 25, 2021

Job Description:

As a thought leader in a space we invented, FireMon is paving the way in the cybersecurity industry across the globe. At FireMon, you'll find a disruptive, cutting-edge environment. It's a place where being proactive is rewarded and each day is more innovative than the last. This drive permeates everything we do - from how we develop our products to how we engage with our customers and how we get things done. One of the biggest benefits of working with a groundbreaking company like FireMon, is the huge impact employees have on the overall product and business. Each person's work directly affects the outcome of the finalized product and success of the business. Additionally, you can voice your ideas and collaborate across departments to learn new aspects of the company. Since we are securely backed by some of the savviest investors in the industry, you get the security of an established organization but at the same time get to experience the agility and autonomy of a smaller company. Work with the marketing department and channel organization to develop marketing programs and campaigns that support our indirect selling efforts through our resellers, technology partnerships and MSSPs. This person will be responsible for developing and executing strategic marketing plans with key VAR partners and distributors to drive leads and revenue in support of FireMon's channel marketing and sales initiatives. This person will work directly with the Channel team to develop and manage integrated marketing communications initiatives to help build brand, enable partners and build revenue and profitability in the channel. Help to drive marketing programs leveraging high-touch enterprise marketing and execute campaigns to enable the channel to market FireMon on our behalf. What you'll be doing:

  • Engage with Sales and Channel teams to direct the development of strategic initiatives within the marketing department for channel marketing.
  • Manage marketing relationships with FireMon channel partners and technology partners to identify key opportunities for joint marketing.
  • Drive demand through the FireMon Channel Partner Program with the partner portal spiff program, in-person events, webinars, digital campaigns, co-marketing initiatives and other marketing-related activities.
  • Track key program metrics for Channel Marketing activity.
  • Interact with product management, product marketing and sales to generate cross functional campaigns and drive initiatives for pipeline growth.
  • Take an active role in the development and integration of partner enablement systems and marketing automation systems as they pertain to the Channel marketing effort. Required Skills:
    • Minimum 3-5 years' experience in managing and executing channel marketing programs in the enterprise software business. Experience with Software security or security industry products a plus.
    • Experience in building relationships and executing marketing campaigns with Resellers and technology partners.
    • Experience with developing, executing and tracking results tied to integrated, multi-touch marketing plans.
    • Hands on experience with partner portals, SPIFF programs and other channel and marketing platforms.
    • Highly motivated, goal oriented, team player focused on delivering high quality engagements for the Sales/Channel Team.
    • Strong customer focus and business orientation, with ability to engage senior executives through professional communications. What it Takes to be Part of the FireMon Team FireMon provides persistent network security for hybrid environments through a powerful fusion of real-time asset visibility, continuous compliance and automation. Since creating the first-ever network security policy management solution, FireMon has delivered command and control over complex network security infrastructures for more than 1,700 customers. Our customers have unique and complex security problems that are difficult to solve. This doesn't intimidate us, it inspires us. It pushes us to be more creative and find solutions to ensure their success. If this sounds like a movement you'd be interested in joining, we invite you to apply today. EEO/AA/Minorities/Females/Disabled/Veterans

Keywords: FireMon, LLC, Philadelphia , Channel Marketing Manager-Remote, Advertising , Philadelphia, Pennsylvania

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